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ghost kitchen


Kitchen United sees itself in ‘every big city in America’

After years of measured growth, the ghost kitchen provider is ready to apply its experience to rapid expansion.


Ghost kitchens find a new gear

Wendy’s plan to open 700 units with Reef Technology is a new high-water mark for the delivery-only restaurant business.

The strategy is a key part of the chain’s ambitious global growth plans that include lower franchisee requirements and a new $100 million development fund.

It continues an era of evolution for the company as it seeks out more nontraditional locations for its multiconcept restaurant centers.

At a new location in San Jose, restaurants can outsource most of their operations to DoorDash.

The company focused on everyday essentials will add made-to-order food to its arsenal, marking a new phase for last-mile delivery and presenting an instant competitor for restaurants.

The Boise, Idaho-based company developed a robust system for its own business and is now selling it to other restaurants, starting with chef Michael Mina.

The fast-growing virtual brand company will triple its footprint through Reef Kitchens while also courting big real estate developers.

The Bay Area company combines ghost kitchen technology with elements of the on-premise experience.

The delivery-only concepts continue to pop up everywhere, including inside the kitchen of a big foodservice supplier. Also, Kitchen United is importing a popular U.K. concept and DoorDash is going to Japan.

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