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Jonathan Maze


Articles by
Jonathan Maze

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Will there be a fall applicant rush? It’s complicated

Evidence remains mixed on whether ending excess unemployment benefits would lead to a rush of applicants, says RB’s The Bottom Line.


Morgan Flatley named McDonald’s global CMO as company shifts executive roles

Former Petco marketing executive Tariq Hassan will take over as U.S. CMO. Paul Pomroy will lead the company’s International Operated Markets while Alistair Macrow moves over to the U.K. and Ireland.

The former Domino’s executive was initially named COO with the chain in April. He will be tasked with turning around the fast-food chain.

The chain has signed a deal with PT Mitra Adiperkasa Tbk to expand in Indonesia as it looks to add more units overseas.

The taco chain has appointed the rapper as its “chief impact officer” as part of a strategy to promote the return of breakfast to most of its restaurants.

The drive-thru coffee chain has been growing steadily with strong store-level profits and 14 straight years of same-store sales growth.

The promotions led to more app users and downloads, which is helping set the company up for its future efforts.

RB’s The Bottom Line looks at the winners and losers from the past quarter and finds some impressive results, but many chains are still a long way from recovery.

The fast-growing ice cream chain with the unique flavors has recovered from a “nightmare” behind a founder who spent 16 years formulating the idea and put in everything to get it started.

As chains come out of the pandemic, they are buying other concepts at a breakneck pace. Here’s why, according to RB’s The Bottom Line.

The vast majority of companies mentioned the variant and renewed coronavirus surge, but most remain optimistic about their own businesses.

The chain is testing the protein at some restaurants in Denver and Indianapolis. It is made with pea protein.

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